Content Vault

Joe Petruzzi

Outbound Is Better Than Inbound. Change My Mind

Outbound > Inbound Oh man, I just made a lot of people mad ;) In this video I explain why, although inbound and outbound marketing both...

Joe Petruzzi

How WeWyll Went from 0% to 20% Cold Email Conversion Rate in 6 Weeks

WeWyll is a B2B SaaS/Services platform that helps companies implement life-changing volunteer outings for their employees and help their...

Joe Petruzzi

How Pristine Ledgers Got 344 Leads in 30 Days with an 8.7% Booking Rate & 0 SDRs

Pristine Ledgers is a cloud bookkeeping firm based in Canada. Before Waylan, Walter was just using LinkedIn and his network to acquire...

Joe Petruzzi

How V.One 4X'd Demo Generation in 60 Days with 0 SDRs

V.One is a no-code app/SaaS builder for non-technical entrepreneurs. Before Waylan, Jeremy was struggling to implement a repeatable...

Joe Petruzzi

How SQUAVA 6X'd Demos/Month in 90 Days with 0 SDRs and a 10X ROI

SQUAVA is a modern, simple, all-in-one software that helps engineering and architecture firms track and invoice projects without tedious...

Joe Petruzzi

How to Slide Out of DMs with an ROI

So when is outbound prospecting worth it anyway? Let's go through two examples: B2C Rob and B2B Carol B2C Rob = Not Worth It Leads:...

Joe Petruzzi

LinkedIn is Full of Adult Babies

Do you hear that? The sound of crying The pitter-patter of tears hitting the keyboards. I'm talking about these people LinkedIn is full...

Joe Petruzzi

Example of Using Excruciating Detail in an Outbound Cadence

We've all gotten an email like this: "Good Evening Good sir, I am writing to you because I want you to buy my service and I know you'll...